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Sega Europe introducing 100% recyclable packaging for all its physical PC games

Starting with the launch of Total War: Rome II – Enemy at the Gates Edition on 6th February, all Sega Europe’s future physical PC releases will feature fully recyclable packaging.

It’s the continuation of an initiative started in conjunction with Sports Interactive last year, which saw Football Manager 2020’s physical edition switch from plastic to what the developer called the “most environmentally friendly packaging we’ve been able to put together”.

That packaging featured “reinforced, 100% recycled gatefold cardboard sleeve, made with 100% recycled fibres”, a recycled paper manual, vegetable and water-based ink, and recyclable shrink wrap. The result was an entirely recyclable package that, as outlined in Sports Interactive’s blog at the time, had the potential to make other environmental savings too.

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